#FOLK: IDENTITIES, NETWORKS & EXPECTATIONS OF FOLK MUSIC ONLINE

On September 5th I presented at the MSA Student Symposium in Sydney on online fieldwork relating to folk music hashtags.

Here’s a summary of the presentation…

#FOLK: IDENTITIES, NETWORKS & EXPECTATIONS OF FOLK MUSIC ONLINE

This study looks at the use of folksonomies, primarily hashtags on social media, in the dissemination of folk music and as a means of creating identities and networks amongst musical peers online. Through observations conducted across virtual fields, specifically platforms allowing user-generated content, the hashtag folk music (#folkmusic) was monitored at weekly intervals from June 2015. Observations took into account the presence of folk music in media posts, status updates, and identified as tags on the platforms twitter, tumblr, facebook, instagram, bandcamp, soundcloud and wordpress. Addressing the questions, who uses the folk music tag and what kind of music is found under it, this presentation reports on preliminary findings of qualitative data documented in a fieldwork journal, triangulated with statistical reports from hashtagify. This research hopes to give some insight into the little that is known about the reach of digitally disseminated folk music and how it is organised by users online.

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